An Introduction to Motivation.
In the current information focused era, society is moving towards embracing technology to day to day life more than ever before (Shroff and Vogel, 2009). Hence, there is a greater importance given to information technology industry, where each and every aspect of modern world, such as healthcare, power and energy, business, transportation and almost anything, heavily relies on valid information, as per Sanyala and Biswas (2014) . Any information technology company needs to be innovative to be able to sustain and success with competitor challenges, being highly demanded service ( Sanyala and Biswas, 2014) . Regardless of the size of the company, keeping the employees and even partner companies or individuals, motivated to strive for the growth of the company’s business, makes an organization sustain in the long run, as described by Baddoo, Hall and Jagielska (2006) . Thus, it is vital to evaluate the motivation with regards to the information technology industry companies, in order ...